adidas Originals partners with the Coachella Valley Arts and Music Festival and joined thousands on their journey through the desert and celebrate one of the pinnacle manifestations of creativity and art. The partnership with Coachella provides adidas with the opportunity to create human connections that transcend product. During the weekend, adidas Originals also celebrated the launch of the female-exclusive ARKYN with a #TLKS conversation at the notorious Zenyara Estate outside
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theAudience Social Club, presented by Wildfox, Fool’s Gold, BMW, Paul Mitchell, Stella Artois and Patron Tequila, kicked off music’s biggest festival in La Quinta, CA by welcoming influencers, celebrities and socialites for a unique, immersive social experience featuring performances by Bonobo (DJ Set), A-Trak, Tasty Treat, LondonBridge, VenessaMichaels and friends. Emma Roberts sipped margaritas lakeside at the iconic Merv Griffin Estate with her four BFFs, donning a stunning all denim
Invite Only – NYLON returns for its second annual Midnight Garden Party at music’s most celebrated festival on Friday, April 15. This year’s invite-only event will feature an experiential campsite promoting the Freeform new original series, “Dead of Summer.” Drawing inspiration from the series, the activation will bring to life the show’s Camp Stillwater with late 1980’s nostalgia and a secret vintage school bus bar serving camp inspired cocktails. Celebrating
