Register – The adidas Streetball Challenge will now travel to Los Angeles. The tournament will open up to the community with a kick-off qualifier game on August 18th at Pan Pacific Park. The top eight teams from this category will move on to the official competition taking place on August 24th. Public teams are able to register via EventBrite – team space is limited.
RSVP – You Had To Be There is a phone-free party. In order to maintain this environment, all phones will be placed in pouches upon entering the venue. Guests maintain possession of their phones throughout the event and pouches do not block cell signal or texts; so your messages and likes will still be there when you exit. Forget capturing the moment for your social media friends that aren’t here
RSVP – It’s back: the global movement to tackle marine plastic pollution. Run For The Oceans has rallied runners and raised $1 million for Parley Ocean School programs and we’re doing it again in 2019. Now, it’s time to lace up to help fund youth education programs designed to protect our oceans.
RSVP – Ahead of next weekend’s LA Marathon, we wanted to invite you to adidas’ Recode Running Festival, a celebration of a new urban running culture driven by community and creative expression – March 22 through 24 in Santa Monica. The festival is a collection of community-based events including runs, wellness experiences, talks, film showings and after-parties – all curated to celebrate the creativity, culture, styles and personalities emerging in
Invite Only – adidas x Britol Studio Launch Party in DTLA.
Last night, adidas Originals, alongside brand ambassador Kylie Jenner, celebrated the global launch of the Falcon silhouette at an unexpected pop-up destination in West Hollywood, California. The launch that took over a gas station on iconic Sunset Boulevard was repurposed to reflect elements of the 90s that influenced the all-new women’s exclusive sneaker that fuses retro design language with contemporary colorways. Adorned with a neon meets candy motif, the fully
Houston Rockets superstar and MVP candidate James Harden returned to his former middle school in Los Angeles to celebrate his 2017-18 season on Sunday afternoon, June 24. Harden joined young basketball players and students, plus friends and family at the place where it all started, Audubon Middle School, for the adidas Basketball “Imma Be a Star” Block Party. Harden and adidas Basketball General Manager Kris Aman unveiled 12 new outdoor
Invite Only – Adidas 2018 World Cup Celebration with Adidas Soccer Energy Mode x Cleat, featuring Rich the Kid and Saber.
The adidas x Parley “Run for the Oceans” 5K run and celebration took place Friday night at Temescal Gateway Park in Los Angeles and brought together runners, ocean ambassadors, environmentalists, pro athletes, celebrities and influencers to inspire collective action and affect positive change for the oceans. The first of 12 major running events across six major cities globally, adidas will contribute $1 to the Parley Ocean Plastic program (up to
RSVP – adidas and Parley for the Oceans are bringing back Run For The Oceans, a global running movement that uses the power of sport to raise awareness for the threat of marine plastic pollution. Join the Los Angeles Run on June 8th at Temescal Gateway Park for a 5k run to contribute to the cause, and end it with a special performance courtesy of adidas. Every kilometer = $1