On Thursday evening, Victoria Justice celebrated the launch of the world’s first VR makeup tutorial with NYX Professional Makeup and Samsung at Beauty & Essex in Los Angeles. The Man With a Plan actress was joined by beauty influencers, like Karen Gonzalez, and Mykie as they stepped into the world of virtual reality using the “Impossibly NYX Professional Makeup” VR tools. The experience includes three visually stunning makeup tutorials lead
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On Sunday, November 19, Pandora hosted an intimate event titled Club Magenta at Exchange LA with T-Mobile for an incredible night of music with two of this year’s hottest new artists, Khalid and Logic. Khalid released Location before his high school graduation and it garnered over 1.52 million plays in less than two months, which led to his major label deal with Right Hand Music Group/RCA Records. Logic is coming
Yesterday, Bumble hosted a dinner at Iron Chef Nobu Matsuhisa’s Japanese beachfront restaurant Nobu, Malibu to celebrate the launch of Bumble Bizz. The evening was hosted by Goop Founder and CEO and Oscar winning-actress Gwyneth Paltrow, Bumble founder and CEO Whitney Wolfe Herd and actresses and television producers Erin Foster and Sara Foster, who were recently appointed Heads of Creative for Bumble Bizz and Bumble BFF. Bumble, originally known for
Chloe Bridges and Brandi Cyrus arrived at Skybar at the Mondrian to celebrate Flirtar, the world’s first augmented reality dating app, and latest superstar in the space. Flirtar is known as the “Pokémon Go” for dating by using state-of-the-art technology and smart algorithms to locate a match for you. The app will pinpoint nearby matches, while determining compatibility using a simple point of your mobile device by facial recognition. The
Last week, CTRL Collective opened their doors to unveil their Haunted Carnival event, an open space where the lines between Halloween party, VR showcase and carnival were blurred. The self-dubbed “creative campus,” which has locations in Denver, as well as several throughout Southern California including Downtown and Pasadena, held this event in Playa Del Rey. Upon initial entrance into the night, guests (most of which came dressed in costume) had
On October 17th, Google celebrated their second highly anticipated Los Angeles Pop-Up, Made by Google, with a special event featuring a live performance by Jaden Smith. Guests enjoyed DJ sets by SimiHaze, Johnny Wujek, Markus Molinari, and DJ Crespo, a food experience by Wolvesmouth, and a video installation by Jen Stark. Throughout the shop, guests experienced one-of-a-kind immersive demos of the new Google Pixels and homes. Guests were treated to
Last night, Samsung celebrated the opening of the Samsung Galaxy Studio in Los Angeles at the Americana at Brand. Yael Cohen Braun and Julie Greenbaum of FCancer hosted the launch event with a special live performance by the Cold War Kids and an appearance by Game of Thrones’ Nathalie Emmanuel. Zach Overton, VP of Customer Experience & GM of Samsung 837 at Samsung Electronics America, kicked off the launch event
Last night, Microsoft and acclaimed artist Washed Out packed the house at The Microsoft Lounge in Venice to present a new collaboration for his first fully immersive multimedia experience album, Mister Mellow. As part of this release, Microsoft will be bringing the Washed Out’s bold visual album to life by producing a powerful live show experience that immerses fans into an ambient, psychedelic and “impressionistic view of the world,” starting
On Saturday April 15th and Sunday the 16th, Bumble created the coolest place to connect with their snow-filled event Winter Bumbleland, where Aspen chic met the desert heat. The event was hosted by Kendall and Kylie Jenner on Saturday and Ashley Graham on Sunday and was filled with music throughout the weekend from twin sister DJ duo SIMIHAZE, Hannah Bronfman, Sam Blacky and Will The Books. Bumble welcomed a number
The UCLA Institute of the Environment and Sustainability annual gala honoring Paul G. Allen and Toyota took place on Monday, March 13 at the private home of Jeanne and Tony Pritzker in Beverly Hills, CA. The star-studded gala brought out Courteney Cox, Christina Hendricks, Frieda Pinto, and Moby, who were all a part of this year’s host committee. This year, UCLA IoES celebrated “Innovators for a Healthy Planet” and raised
