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Sourcing Los Angeles Culture

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Pretty Little Thing and PAPER Magazine Open Coachella Weekend with a Banger

Young Hollywood tastemakers swarmed the private estate in Palm Springs to party with trendy e-retailer Pretty Little Thing and the iconic PAPER Magazine. The grounds were transformed into a playful, outdoor discotheque where attendees enjoyed a performance by French Montana and danced in the desert to DJ sets by Jessie Andrews, No Vacancy Inn, DJ Casanova and Brittany Sky as the sun set. Party-goers were treated to cotton candy and

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ShoeDazzle x Keke Palmer: Kicking it with Keke Luncheon at Estrella

On January 11th, Scream Queen star Keke Palmer hosted a luncheon to celebrate the launch of her 2017 collection with ShoeDazzle at Estrella in West Hollywood. This is Keke’s second collection with the affordable fast fashion line, ShoeDazzle which is available now on the site. In attendance was celeb pal Chantel Jeffries, fans and Keke’s adorable pups! The afternoon event featured a specialty Keke cocktails, a photo booth, book signing

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Celebration Of Yoobi x i am OTHER Presented By Pharrell Williams Back-To-School Collection

Last week, Yoobi and i am OTHER (Pharrell’s creative collective) celebrated their new, limited edition back-to-school collection, available now at Target and Yoobi.com. The new ‘Yoobi x i am OTHER’ back-to-school collection consists of more than 50 unique school supply essentials including inspirational and brightly colored designs that were shaped by kids themselves, encouraging them to embrace their individuality and “OTHERness.” Pharrell and Yoobi co-founder/CEO Ido Leffler celebrated with students

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Comic Con 2016: Entertainment Weekly Hosts Its Annual Comic-Con Party At FLOAT At The Hard Rock Hotel In San Diego In Celebration Of Comic-Con 2016

The most anticipated party of Comic-Con, this year’s Entertainment Weekly closing night bash took place on on July 23rd with an endless name of talent. Entertainment Weekly hosted its annual Comic-Con party at FLOAT at the Hard Rock Hotel in San Diego in celebration of Comic-Con 2016 sponsored by none other than HBO. The bash brought out some of Comic Con’s finest which included cast members from Game of Thrones

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OREO Wonder Vault Pops Up in Los Angeles Today!

Today, July 11, the epicenter of cookie exploration better known as the OREO Wonder Vault is resurfacing in Los Angeles after making its first real world appearance in New York earlier this year. As mentioned, OREO is opening the Wonder Vault door to release its latest limited edition flavor – new Choco Chip Flavored OREO cookies – to deliver a feeling of home. New Choco Chip Flavored OREO cookies feature

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Nikki Reed Unveils Earth Day Partnership with Kiehl’s for Recycle Across America

Last night, Wednesday, April 13, at Kiehl’s in Santa Monica, actress Nikki Reed unveiled her Limited Edition label for Kiehl’s Creamy Eye Treatment with Avocado, a project that raises funds for Recycle Across America. In honor of Earth Day and the brand’s commitment to the environment, Kiehl’s Since 1851, the venerable New York-based purveyor of fine quality skin and hair care is proud to donate $50,000 to Recycle Across America.

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Our Favorite Karaoke Lounge Blind Dragon is Opening Their Newest Location in Dubai

Some exciting news is happening to our beloved Blind Dragon, an exclusive Asian-inspired themed lounge with private karaoke suites, hidden on The Sunset Strip in West Hollywood. The h.wood Group is taking their celebrity hot spot and upscale karaoke lounge, Blind Dragon LA, to expand internationally with a sister location in Dubai. The new Blind Dragon Dubai will be located in the space that is attached to the W and

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Los Angeles Premiere of Broad Green Pictures’ “Knight of Cups” with SVEDKA Vodka

The Theatre at Ace Hotel and Broad Green Pictures presented the Los Angeles Premiere of Knight of Cups, the seventh film by American visionary Terrence Malick. Starring Christian Bale as a screenwriter searching for self in the seductive underbelly of the Southland, Knight of Cups characteristically star-lit ensemble features Cate Blanchett, Natalie Portman, Antonio Banderas, Freida Pinto, Teresa Palmer, Wes Bentley and Brian Denehy. SVEDKA Vodka and Urlo Wine supported

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Super Bowl: Travis Scott and Avicii Rocked the Stage at the Rolling Stone and Talent Resources Sports

Rolling Stone + Talent Resources Sports once again hosted one of the hottest, most exclusive events during the biggest weekend in football. The event brought out some of Hollywood’s finest and a slew of athletes including Shaquille O’Neal, Kevin Durant and 2015 NBA MVP Stephen Curry, who arrived with his wife Ayesha Curry. Elle King arrived early in the night and was glowing with excitement as she announced her engagement

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Oriol Pamies, VP Business Development for MOOVZ Discusses Advertising Trends in the LGBT Community

MOOVZ has created a new platform for the LGBT community to start new conversations, impact the way big corporations market to the LGBT community and target social media interactions. In an advertising perspective, LGBT is so hot right now, sales in the LGBT community are projected to go over 800 billion dollars in 2015. Moovz now has the unique ability to target LGBT consumers around the world, unmatched by any

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