On February 20th, the Rolla’s team and Sofia Richie kicked off the festivities at Harriet’s Rooftop – which was transformed by @WifeOfTheParty into a vibey, boho, branded atmosphere with the venue’s enchanting view of Los Angeles as the backdrop for the official launch event where celebs, press, cool girls and Instagram influencers danced to a DJ set by Ashley Smith, posed for photo booth pics using branded Rolla’s paper fans
Invite Only – To celebrate the upcoming collaboration with it-girl Sofia Richie and Aussie-based denim brand ROLLA’S, they are throwing an exclusive launch party along with an amazing DJ set performance by Ashley Smith, light bites, cocktails, branded giveaways and Instagram-worthy moments.
Sofia Richie, Cody Simpson, Zedd, Ireland Baldwin, Miles Richie, and more celebrated the opening of the new MARCELL VON BERLIN store on in Los Angeles, California on Tuesday night. The evening was unforgettable with incredible DJ sets from Ireland Baldwin and Patrick Mason, as well as a special performance from Tommy Genesis. The new space now includes a showroom for stylists and VIPs, as well as a head office for
15 years ago, iconic skin expert, alchemist and rulebreaker Kate Somerville opened up a transformative new clinic on Melrose Ave. Trusted by some of the most photographed faces in the world, Kate Somerville is now a beloved household name in the skincare industry, and the clinic has become the go-to spot for healing skin and unleashing the greatness behind every face. Kate’s life-altering products and treatments provide a visible skin
Invite Only – Sofia Richie celebrate the launch of her fashion collection with Missguided.
Today, Monday, July 1, close friends of Frankies Bikinis and Sofia Richie came together to celebrate the upcoming launch of their anticipated collaboration Frankies Bikinis x Sofia Richie. The intimate daytime event took place at Nobu Malibu where guests were enjoyed summer-inspired cocktails and sushi, all while mingling on the California coast. It was the perfect setting as the campaign and collection evoke a laid back, comfortable, and fun vibe.
Last Thursday, October 11th, 2018, Petra Ecclestone and Sam Palmer hosted Grand Opening of Maddox Gallery in West Hollywood, CA. Partygoers enjoyed an entire evening experiencing the inaugural debut of the ‘Best of British’ Exhibition and works by Brit blue chip and established artists and rising stars such as Dan Baldwin, Mark Evans, The Connor Brothers, Harland Miller, Banksy, Marc Quinn, Tracey Emin, Damien Hirst, David Yarrow, Russell Young, and
Sony Corporation unveiled the second installment of its brand campaign, called “Lost in Music,”, which aims to deliver new music experiences to fans utilizing Sony’s latest technologies. The brand campaign consists of live music events and a Virtual Reality (VR) music videos. The much-anticipated event kicked off this past weekend in Los Angeles showcasing some of Sony’s latest products. “We are thrilled to have this opportunity to work with Khalid,
Stepping out hours before her 19th birthday, model, Sofia Richie played host for the evening at the TINGS London Magazine Launch Party. The daughter of famed musician Lionel Richie arrived and tweeted to her fans that she’s excited to celebrate another year, “I love my life. Feeling good about this birthday. Thankful for every day.” Rapper, Machine Gun Kelly entered the packed party in high spirits with a group of
REVOLVE presented its second annual #REVOLVEfestival, a two-day daytime desert party with multiple brand activations, performances and special guests. In a new, and budding partnership with Billboard. The Billboard Artist Lounge was in full effect with interviews and live content captured from the top artists and entertainment insiders, to bear the ultimate music festival experience. Celebrities enjoyed CIROC Summer Colada mixed cocktails at their VIP cabanas, and a live performance