Dior Sauvage Eau de Parfum brought the Desert Chic Vibes to the Pioneertown Motel during Coachella Weekend
on April 12th, 2018, the House of Dior revealed its newest men’s fragrance, Dior Sauvage Eau de Parfum, at a dinner held at the Pioneertown Motel in Pioneertown, California. At the “Sauvage Motel,” guests were invited to experience various elements of the fragrance via interactive moments throughout the motel’s grounds. Magic Hour, is when the sun sets and nature awakens, is when Sauvage Eau de Parfum’s rugged sensuality comes alive.
