Coachella weekend 2 is officially a thing. Over the weekend, Chanel Iman, Jamie Chung and other desert tastemakers attended the third installment of Belvedere Vodka’s “Belvedere Vodka x Noisey: Behind the Scene,” event series at the Ace Hotel in Palm Springs. The coveted poolside party featured a live performance by “Next” artist DJ Esco, who was hand selected by longtime collaborator and “Now” artist Future, as one to watch in
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Last night, (BELVEDERE)RED and John Legend joined forces for the launch party of his new album, Darkness and Light. The evening showcased John’s newest songs and an intimate Q&A discussion about the inspiration for the album. John also performed his latest hit single Love Me Now dedicated to the (BELVEDERE)RED campaign, encouraging people to love now and give now in the face of tomorrow’s uncertainty. Hosted at The Underground Museum,
Fresh from their unbelievable event in New York City with a special performance from ambassador John Legend, Belvedere(RED) stopped by Los Angeles in honor of South African Artist Esther Mahlangu. Belvedere revealed their limited edition bottle during the reception, with 50% of profits going to Global Fund, the leading financier program to fight HIV/AIDS in Africa. This limited edition updates Belvedere’s iconic bottle design with a uniquely BELVEDERE(RED) touch. Replacing
Invite Only – Celebration Cocktail Reception x Esther Mahlangu & (Belvedere) RED. This years unique bottle pattern was created by Esther Mahlangu, a celebrated artist from South Africa chosen by brand ambassador, John Legend, to reinterpret the four campaign symbols. The symbols, which are seen in the artwork signify security, unity, change, support. All of which embody the four central values the campaign commits to bringing to the fight against
Rolling Stone + Talent Resources Sports once again hosted one of the hottest, most exclusive events during the biggest weekend in football. The event brought out some of Hollywood’s finest and a slew of athletes including Shaquille O’Neal, Kevin Durant and 2015 NBA MVP Stephen Curry, who arrived with his wife Ayesha Curry. Elle King arrived early in the night and was glowing with excitement as she announced her engagement
