Filled with celebrities, content creators, influencers, and beauty products galore, Beautycon Festival took over the Los Angeles Convention Center for its fifth consecutive year. Each year the nation’s most popularized beauty convention dives deep into a new theme. This year’s theme: A SPACE TO BE YOU and that’s exactly what the festival allows its attendees to do. Year after year, Beautycon has housed many industry rules breaks. With this being
Invite Only – Join Beautycon for the official after party presented by NYX Professional Makeup. Enjoy complimentary drinks, hors d’oeuvres and a DJ set by Filthy Gorgeous.
The weekend long Beautycon Festival took place in Los Angeles last week/weekend with lots of fun activities, activations and more. Some of the activations that occurred off-site included a breakfast with Tyra Banks & an intimate group of Content Creators and the launch of Sofia Vergara’s new fragrance Tempting at Sunset Towers. The actual festival had over 15k in attendance at the West Hall at the Los Angeles Convention Center.