Olivia Culpo, Jaime King, Ashlee Simpson-Ross and Evan Ross celebrated the Lucky Brand’s FW17 preview, showcasing the “Lucky Lives On” collection, inspired by newfound heritage, infused with classic California spirit a collection that features new denim fits, sun-faded palettes, soft fabrics and modernized, old-favorites. The Lucky Brand team took over Rolling Greens, the beautifully rustic, open-air nursery in West Hollywood. Guests enjoyed a live art activation by Lucky Brand collaborator Lot, Stock and Barrel, who custom embroidered a denim jacket that was raffled off at the end the night. DJs Amy and Minh Pham kept the crowd dancing to their favorite throw-back jams, in addition to a live musical performance by Korey Dane. Food was provided by Soho Taco and Jack Daniels along with cocktails and refreshments by Jack Daniels, Dulce Vida Tequila and Dream Pops.