After incredible demand and a three-month extension of its Toronto location that welcomed over 100,000 guests, World of Barbie, is making its US debut at Santa Monica Place, in Santa Monica, CA on April 14th. This one-of-a-kind immersive experience is produced by leading global toy maker Mattel, live entertainment company Kilburn Live, and global sports, fashion and events giant IMG. The 20,000 square-foot attraction will allow fans of all generations the unique opportunity to step directly into an inspiring world where they can explore a life-size Barbie Dreamhouse, try out several Barbie careers displayed in various interactive rooms, and even sit behind the wheel of a full-size Barbie Camper Van.

Visitors will be inspired to imagine the endless possibilities of following in the footsteps of Barbie to become a scientist, designer, music producer, astronaut and more. The visually stunning production will also feature a bespoke Barbie exhibit where guests can see how Barbie, her Dreamhouse and her various vehicles have evolved over the years and can learn more about how she has become the number one doll property worldwide.

World of Barbie will kick off its Los Angeles tour stop at Santa Monica Place, the iconic all-outdoor center located steps from the Pacific Ocean. Tickets for the Los Angeles engagement go on sale on Wednesday, March 8, 2023 and tickets start at $34 for adults and $26 for children. Entry will be ticketed through the live-entertainment discovery platform Fever. Due to anticipated demand, advance ticket registration opens today. To register for Los Angeles tickets or receive information on future tour dates, visit theworldofbarbie.com.