The Zenyara Estate, produced and programmed by CMG, Corso Marketing Group, hosted incredible programming to dominate weekend 1 surrounding the Coachella music festival. Friday, April 14 kicked off with TAO Desert Nights presented by Jeeter with a DJ set by Ariel Vromen followed by a headlining performance by TALE OF US featuring a captivating drone light show by Jeeter for a major wow moment over the impressive estate, with partners Casamigos, Kettle One, and CMG. The various elements of the 70-acre grounds were transported into experiences for the guests, such as Jeeter Beach, Kraft Heinz ketchup late-night snack station which kept the crowd fed all night long, Evian water experience, and Urban Outfitters immersive pop-up. Talent in attendance included Diplo, Bia, Becky G, Christian Combs, Alesso, Diddy, Luka Sabbat, Alesso, Draya Michele, Charly Jordan, Alex Pall from The Chainsmokers, Madison Pettis, Suede Brooks, Post Malone, Saweetie, G-Eazy, Olivia Culpo, Jozzy, Jenaye Noah, Quincy Brown, Metro Boomin, and more. Dedicated to lit experiences and high vibes, presenting sponsor Jeeter designed and executed an over-the-top experience for guests throughout the event. Casamigos once again returned to TAO Desert Nights where invitees sipped on specialty Casamigos cocktails from their one-of-a-kind bar.

(househummus)