Michelob ULTRA, the second-largest beer brand in the country, is teeing up superior enjoyment for all and unveiling the brand’s boldest campaign in its history on football’s biggest stage. During the Big Game and beyond, Michelob ULTRA is celebrating a new era for the sport by championing equal enjoyment for all. Michelob ULTRA and Netflix teamed up to highlight the new Netflix docuseries, ‘Full Swing’ which follows a diverse group
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This weekend, MAXIM, Tao Group Hospitality, and unKommon events brought together the biggest names in sports and entertainment for the Big Game Party: Catch Me If You Can, with performances from Zedd, Offset, Loud Luxury, Plastik Funk, and DJ unKommon at the Southwest Jet Center in Scottsdale, AZ. Maxim’s March 2023 cover star and daughter of Kansas City Chiefs owner Clark Hunt Gracie Hunt stunned in a silver sequin dress.
Sports Illustrated’s The Party presented by Captain Morgan just wrapped on the eve of Super Bowl LVII, celebrating one of the most exciting weekends in sports, with the hottest ticket in town. Party guests enjoyed an exclusive drink by Captain Morgan’s all-new Vita Coco Spiked with Captain Morgan Rum, including custom activations by Celsius better-for-you energy drink, an epic onstage “Cheers” moment led by Bud Light and the official hydration
Rob Gronkowski, the four-time Super Bowl champion, celebrated the spirit of the Super Bowl with the ultimate, daytime festival: Gronk Beach presented by The Beast Unleashed on Saturday, February 11th at Talking Stick Resort in Scottsdale. The beach-themed experience hosted by the weekend’s “MVP of Fun” featured performances by 21 Savage, Diplo and Lil Jon and welcomed more than 5,000 fans. In addition to his epic dance moves on stage,
Shaq’s Fun House presented by Netspend took place on Friday, February 10tht with Shaquille O’Neal kicking off the Super Bowl with an epic, SHAQ-sized experience for more than 5,000 fans, athletes, and celebrities at Talking Stick Resort. The over-the-top, star-studded carnival, and ultimate adult wonderland, hosted by the self-described CFO, aka Chief Fun Officer, also featured performances by Snoop Dogg, Diplo, and the DJ Diesel. Fans joined for the carnival
Blue42, Presented by Tequila Don Julio 1942 and Johnnie Walker Blue Label with Siegelman Stable celebrated the Big Game Weekend at the Phoenix Art Museum on Friday, February 10th. The event celebrated the unexpected collab between Tequila Don Julio 1942 and Johnnie Walker Blue Label to create Blue42 with Siegelman Stable. Party Goers were able to win the exclusive drop at a clamp machine filled with Siegleman goodies. Pizza Blanco
Rolling Stone brought their annual Rolling Stone Live event to Scottsdale, Arizona in honor of this year’s Super Bowl. They teamed up with Talent Resources Sports to throw an epic party at Clayton House in Old Town Scottsdale on Friday, February, 10th. The immersive experiential event was back to claim the title of “hottest ticket in town,” kicking off Super Bowl LVII weekend in Arizona. The Clayton House provided the
