boohoo.com Celebrates the Launch of their Spring Collection & the Zendaya Edit with a 90s Throwback Block Party

International retailer, boohoo.com, celebrated the launch of their newest Spring Collection at an exclusive launch party in Los Angeles at The Dream Hollywood for media, influencers, and friends of the brand. Taking note from the product aesthetic, the event served as the ultimate 90s nostalgia trip with bright and bold décor from neon signs to giant boom boxes and life-size cassette tapes. Throughout the night, guests engaged in various activations

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