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Tag Coachella 2025

Red Bull Gives Coachella WIIINGS with the Debut of Red Bull Mirage

Red Bull brought an electrifying experience to the Coachella Valley Music and Arts Festival with the debut of the Red Bull Mirage, a 20,000 square-foot structure, located directly across from the Quasar Stage. As the festival’s exclusive energy drink, Red Bull® provided attendees with the wiiings to fully immerse themselves in the music and atmosphere on its opening day. The Red Bull Mirage offers an unparalleled hospitality experience and seamlessly

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Billboard and Amazon Join Forces for Star-Studded ‘MuSick’ Experience During Coachella Weekend

On Saturday, April 12, Billboard and Amazon teamed up with comedian/musical improviser Reggie Watts to present “MuSick: Live from Reggie Watts’ Couch,” a special activation and event with Amazon Pharmacy and Amazon One Medical during weekend one of Coachella.The activation was based on a simple premise: Amazon is making healthcare less painful. When Watts woke up on festival day feeling awful, he turned to Amazon One Medical and Amazon Pharmacy

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Interscope & Capitol Records Annual Coachella Party Celebrating Their Artists Performing at The Festival

Interscope and Capitol returned for their annual Coachella celebration this year, with a private event held in Palm Springs on Saturday, April 12. Now in its ninth year, the event has become known as one of the most highly anticipated parties of the weekend, attended by Interscope, Capitol and festival artists alike. Guests were able to relax and recharge with skincare products and hand massages provided by mixsoon, along with

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Dove Cameron, Brooklyn Beckham, and More Attend NYLON House in the Desert Presented by Ulta Beauty

On April 11th, NYLON hosted the return of NYLON House in the Desert at Maraza. Presented by Ulta Beauty, the unofficial kickoff to the biggest festival celebration in music featured a star-studded guestlist, a special performance by award-winning, multi-platinum singer/songwriter Dove Cameron – whose performance featured the techno-pop anthem “Too Much” off her forthcoming album – and high-energy DJ sets by James Hype and Austin Millz. The evening also celebrated

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Kendall Jenner, Hailey Bieber, and More Attend 818 Outpost Presented by The h.wood Group

Kendall Jenner’s 818 Tequila brought its popular 818 Outpost for the third year in a row back to the desert as an exclusive, one-day pop-up experience. “818 Tequila popped up with a 1970s Autocamp Soirée backdrop with complimentary 818 Tequila cocktails with Sprinter Vodka Soda, CELSIUS Energy, Califia Farms and Saint James Iced Tea, and festival essentials from partners including Postmates, Good American & many more. The event featured a

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Fenty Beauty Festival House

Invite Only – Invited Guests will get Festival Ready at the Fenty Beauty Festival House for a glossy festival look.

Cacti Pool Party

Invite Only – Travis Scott is throwing a Cacti Pool Party leading up to his performance at this years’ Coachella.

Camp Poosh 2025

Invite Only – Camp Poosh is back on the desert with fun brand activations and a special performance by Heidi Montag.

NYLON House in the Desert 2025

Invite Only – NYLON announced the return of NYLON House in the Desert on Friday, April 11th in Coachella Valley. Presented by Ulta Beauty, the unofficial kickoff to the biggest festival celebration in music will feature a star-studded guestlist, a special performance by award-winning, multi-platinum singer/songwriter Dove Cameron – whose performance will feature the techno-pop anthem “Too Much” off her forthcoming album – and high-energy DJ sets by James Hype

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Night Zero Hosted by Passes

Invite Only – Passes, the premier direct-to-fan engagement and monetization platform, will be hosting Night Zero– an exclusive Coachella kickoff party happening on Friday, April 11 at ABC Ranch in the Coachella Valley. The one-night-only event will feature an electrifying lineup of top DJs and bring together some of the world’s biggest creators and artists for one night only.

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