For the second year in a row, through this worldwide initiative, adidas and Parley call on their global communities between June 8 and July 8 to take action and protect the oceans that are increasingly endangered due to man-made issues including pollution, waste and growing consumption. Since 2015, the partners have been working together to educate people on the issue, but also showcasing creative solutions such as the use of Parley Ocean Plastic for the making of adidas x Parley products. Andre Maestrini, General Manager, adidas Sports Business Units said: “At adidas, we believe that sport has the power to change lives and the Run For The Oceans movement truly reflects this. We have created a unique global platform that gives everyone the opportunity to impact their lives by joining a collective running movement that fights marine plastic pollution. Seeing the adidas family unite for a shared purpose is what makes the campaign so powerful.”

To get involved, adidas and Parley are hosting a series of physical runs in several key cities worldwide including LA, New York, Paris, Berlin, London, Barcelona, Milan and Shanghai, and are mobilizing the global adidas Runners network to organize weekly running initiatives in 50 adidas Runners communities worldwide. On Friday, June 8 in Temescal Park, Los Angeles, adidas x Parley will bring their communities of runners, ocean ambassadors, environmentalists and influencers together to inspire collective action and affect positive change for our oceans. The group will together log miles through the park, have the opportunity to learn more about ocean pollution, and witness a live performance from a surprise musical guest. People everywhere can join the movement by downloading Runtastic/Joyrun to track each step between June 8 and July 8. To find out more about the Run For The Oceans and sign up HERE.