The Colgate Optic White Beauty Bar headed to Los Angeles’ Hudson Loft in Downtown to serve as the ultimate beauty destination for celebrities and media during this year’s Grammy Weekend and Valentine’s Day. This year marks the 4th annual Colgate Optic White Beauty Bar with celebrity appearances by AnnaLynne McCord, Ali Landry, Audrina Patridge, and Blake Cooper Griffin (just to name a few). At the popup, an eclectic array of
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