LL COOL J launched his exclusive new classic Hip-Hop SiriusXM channel, LL COOL J’S “Rock the Bells Radio” at a special invitation-only retro roller skating event at World on Wheels in Los Angeles. The “Rock the Bells Radio” launch was hosted by LL COOL J along with the acclaimed DJ Z-Trip; and featured a live broadcast of the event. Tiffany Haddish, Anthony Anderson, and Snoop Dogg stopped by to join the festivities and the live broadcast as well. “Rock the Bells” Radio will allow listeners to look at, and listen to, classic Hip-Hop through the lens of current culture. Named after a combination of one of LL’s hit tracks, “Rock the Bells,” and the title of the groundbreaking, debut album it came from, “Radio,” the channel will feature a wide range of classic hip-hop content, music, interviews and in-depth retrospectives curated and presented by LL, as well as other innovators of hip-hop music, including Ice Cube, Snoop Dogg, Outkast, Public Enemy, A Tribe Called Quest, Too Short, Wu-Tang Clan, Run-DMC, De La Soul, Black Moon and Ice T.