Christian Dior Parfums hosted an unforgettable evening to celebrate the launch of the new J’adore Intense and its iconic muse, Rihanna. Guests were invited to Club J’Adore , a one-night-only global celebration of this new audacious and intense concentration. Evoking the golden radiance of Versailles, J’adore, and its muse, Club J’Adore ushered in a new era for the signature perfume of the House of Dior with live performances from DJ duo Doppelganger Paris, Grammy Award-winning pianist Brian Kennedy, DJ Kitty Ca$h, and DJ Inferno. Notable attendees included Chairman and CEO of Parfums Christian Dior and of the LVMH Group’s Beauty division Véronique Courtois, Dior Perfume Creation Director Francis Kurkdjian, Dior Japan Ambassador Yuko Araki, Dior Germany Ambassador Harriet Herbig-Matten, Dior Spain Ambassador Nicole Wallace, and Dior Beauty Friends of the House Lana Condor, Skai Jackson, Alexandra Shipp, Jurnee Smollett, and more.

The aptly named J’adore Intense by Francis Kurkdjian is a consummate composition that pushes all the flowers in its legendary bouquet further than ever, to a smooth and enticing peak of power. Jasmine, the ultimate sensual flower, is tinged with apricot accents, while the rose becomes full-bodied, and addictive. Ylang-ylang, the flower of the sun, envelops the composition in luminous warmth. At the base, notes of soft sandalwood and generous vanilla complete this grand gourmand and bold floral olfaction. J’adore Intense embodies a sovereign, sensual, and assertive femininity. This new J’adore encourages an exclamation of “j’adore!” With this new concentration, the Dior perfume icon is reinvented, renewing its ties with the original promise of J’adore: daring to luxuriate unreservedly in pleasure.