Karl Lagerfeld has opened a highly anticipated pop-up shop at The Grove in Los Angeles featuring the brand’s newest collaboration with actress, model, and activist Cara Delevingne. The CARA LOVES KARL collection features sustainable materials and modular designs while focusing on inclusive, genderless styles that reflect the values of both Cara and Karl Lagerfeld. The store’s fresh and futuristic design features modern furnishings of reeded glass, brushed aluminum, chrome, and neon lights. The store brings the world of Karl to life using digital interactive installations, bold branding, and cutting-edge technology.

To celebrate the pop-up opening, Karl Lagerfeld took over The Lawn at The Grove on September 18th. The pop-up opening party consisted of a variety of branded moments for customers to interact with the brand such as a customized coffee stand, popsicle cart, a DJ booth featuring DJ Shai, and a team of street ambassadors who passed out bounceback cards around The Grove.