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DL1961 #TheUniform Campaign Launch with Babes Sofia Richie and Jasmine Sanders

On March 8th, celebrities, social media influencers and special guests celebrated the launch of DL1961’s SS17 campaign, #TheUniform with Sofia Richie in DL1961’s Patti jeans and Jasmine Sanders in DL1961’s Goldie jeans as the faces. The party took place at The Nice Guy in West Hollywood, California. Guests dressed in DL1961’s “The Uniform” mingled with the “it girls” and danced to DJ sets by Kitty Kash. Notable guests included: Sofia Richie, Jasmine Sanders, Christina Milian, Winnie Harlow, Delilah Belle Hamlin, Amelia Gray Hamlin, Sami Miro, Olivia Pearson, Serayah McNeill, Shaun Ross, Terrence J, Sevyn Streeter, Nicole Williams, Brittany Hampton, Sarah Stage, Chloe Bartoli, Law Roach, and DJ sets by Kitty Kash.

Photo By: Donato Sardella/Getty Images for DL1961

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