Just in time for holiday travel and gifting, Chipotle and BÉIS dropped an exclusive collaboration “The To Go Collection” featuring travel essentials inspired by Chipotle’s real food and iconic packaging. Designed for fashion and function, the new 11-piece capsule features insulated pieces to keep your Chipotle warm on-the-go, napkins handy and style on point. The collection marries utility with style: insulated construction to keep food hot, convenient pockets for napkins and extras, and fashion-forward forms made for airport sprints and holiday homecomings. “We’re longtime Chipotle fans here at BÉIS and were excited to approach clever design in a new, fresh way through this collaboration,” said BÉIS CEO, Adeela Hussain Johnson. To celebrate the launch, Chipotle and BÉIS are brought their communities together for two days of brand immersion at Chipotle Larchmont in Los Angeles with a special appearance from Founder and Chief Creative Officer Shay Mitchell. Fans obtained first access to shop “The To Go Collection” before it’s availability online, plus content capture opportunities and a passport photo station.
Tags: Adeela Hussain, BÉIS, Chipotle, insulated construction, Larchmont, Los Angeles, Shay Mitchell, The To Go Collection, travel essentials
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