UMG Artist Showcase February 11, 2017 @ 12:30 pm - 3:30 pm Ace Hotel DTLA 921 S. Broadway, Los Angeles, CA, United States Invite Only - Universal Music Group is hosting their annual Artist Showcase on the Saturday of Grammy weekend. The event will be held at The Theatre at The Ace Hotel (929 South Broadway) and is presented by Citi and American Airlines. While the performances are a surprise, past artists who have performed at the UMG showcase include Demi Lovato, DNCE, The Weeknd, Sam Smith, Keith Urban, Ariana Grande and Lorde.
UMG Grammy After Party February 12, 2017 @ 8:30 pm - 11:00 pm Ace Hotel DTLA 921 S. Broadway, Los Angeles, CA, United States Invite Only - Universal Music Group is hosting their annual Grammy after party, immediately following the 59th Annual Grammy Awards on February 12. The event will be held at The Theatre at The Ace Hotel (929 South Broadway) and is presented by Citi and American Airlines.
Universal Music Group Presents Creator X Artist Party January 22, 2020 @ 7:00 pm - 10:00 pm Invite Only - Universal Music Group Presents Creator X Artist Party.
Universal Music Group’s Grammy After Party February 1 @ 8:30 pm - 11:30 pm Invite Only - Following the 68th Annual Grammy Awards, Universal Music Group (UMG), the world leader in music-based entertainment, will host UMG’s 2026 After Party. This exclusive event draws the biggest names in the music industry each year, and artists from Universal Music Group’s labels will be present.