Under Armour Launches UA HOVR, A Next Generation Cushioning Platform Built to Make You Better

Under Armour kicked off the UA HOVR House LA, an immersive pop-up experience to celebrate the recent launch of the brand’s innovative UA HOVR cushioning platform – and the UA HOVR Sonic & UA HOVR Phantom footwear. Located in the heart of Hollywood, HOVR House LA played host to several celebrities and athletes such as actor Sarunas J. Jackson from HBO’s Insecure, Marcus Scribner from ABC’s Black-ish, professional golfer Jordan

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