New Era Cap, alongside celebrity stylist Maeve Reilly, hosted a launch party for the Sunset Collection at the exclusive Fred Segal Pop-up shop on Sunset Boulevard. Guests enjoyed cocktails with Svedka vodka and customized their hats with embroidery from Lot, Stock & Barrel. Jessica Szohr and Machine Gun Kelly joined the festivities and had fun trying on the collaboration. Expect some other fun upcoming Pop-Ups at the new locatio Fred
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Open – 7th Annual Snowed in at the Den is coming for you. Their legendary 80’s SKI PARTY wouldn’t be the same without you. ON the agenda: Fireball Whisky Ice luge, Hot Toddys, Childrens Hospital LA Toy Drive, DJ, Karaoke, Snow ball fights, Santa, Photo Booth, Surprise Guests and the best group of folks a neighborhood bar can ask for.
Open – The speakeasy-dining lounge has moved their main entrance on to the Sunset Blvd. street side next to ROKU, for their Grand re-opening with 4 uniquely themed private karaoke rooms, complete with TV screens and audio systems,! inside.
H&M celebrated the launch of their newest collaboration with Kenzo by hosting a pre-launch VIP shopping event at their store on Sunset Blvd on November 2nd and simultaneously in New York as well. Available from November 3, in around 250 stores worldwide and online, the collection features clothing and accessories for both women and men. Guests included Jessica Szohr, Selma Blair, Christina Milian, Rebecca Rittenhouse, George Kotsiopoulos, Models Shaun Ross
On September 22nd, Serafina Sunset made their mark on the iconic Sunset Strip with their celeb studded grand opening. Christina Milian, RJ Mitte, Rob Mayes, Cameron Dallas, Daymond John, Barbara Corcoran, Kevin O’Leary, Robert Herjavec and wife Kym Johnson joined owners Mel B, Stephen Belafonte, Vittorio Assaf and Fabio Granato to welcome the first California installment of the legendary New York City-based Italian eatery to the West Coast. Owner Vittorio
Invite Only – Pretty Little Things invites you to a pool party to celebrate the launch of #PLTxUSA hosted by Kylie Jenner and live performance by Rae Sremmurd.
Ticketed – Once again Reilly is throwing the biggest, baddest most debaucherous St. Paddy’s party in Los Angeles. We invite you to join in on the 5th Annual St. Paddy’s Block Party. The event is to benefit Pencils of Promise. 5000 people. 100 kegs of green beer. 9 full bars. 1 great cause. *must arrive by 3pm to guarantee entry
completeBURN Fitness started an innovative fitness and wellness program at Mondrian Los Angeles featuring the latest in heart rate fitness technology at the iconic Sunset Strip Hotel. Pioneered by fitness advisor Leah Purcell, a professional dance instructor and fit-consultant for Adidas, completeBURN helps improve the lives of participants through a uniquely designed community-based fitness program that maximizes physical strength, flexibility and mental focus. Training uses heart rate monitors from Mio
Vice Magazine runs through the street that connects the glitz and glamour of Los Angeles to its most gritty parts, Sunset Boulevard. In the episode, everything from food, music and prostitution is covered throughout the 21.75 mile that is Sunset Boulevard starting at Union Station and ending at the Pacific Ocean.
Ticketed – SUITE ’16 NEW YEARS EVE at Skybar will serve as an electric extension of Mondrian’s suites with an anything goes atmosphere including hosted bar, live cabaret and “room service” menu paired with bubbly libations ready to pop off the new year. This year we are partnering with Agent Provocateur and giving you a reason to dress to the nines! Receive 10% off of your Agent Provocateur purchase at
