Content creation is one of the most challenging yet important aspects of online marketing. The content you produce acts as your brand’s voice, and it determines the messages and values your brand communicates to people and affects how it is perceived by your audience. Poorly written and unprofessional content automatically signals an incompetent brand, and such content ruins the brand image. On the other hand, great content will reflect a
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International Style Institute introduced the next phase of its style education: Content creation. Content creation has quickly become the most visible way to express your personal style in a range of verticals, but there are so many behind the scenes details to making your blog as impactful and profitable as possible. Co-founded by world renowned celebrity stylist, Anita Patrickson, and Simply Stylist’s Sarah Boyd, the International Style Institute is a