Open – Pharrell x Adidas Pink Beach Pop Up with the appearance of Pharrell himself at noon at Nice Kicks LA.
Invite Only – Adidas Presents Miguel Wildheart in Los Angeles.
With the long awaited premiere of Star Wars: The Force Awakens, which is happening today in Los Angeles, some of our favorite brands have released limited edition Star Wars related products. Since you can never go wrong with a white and black color palette, we came up with our top 6 Stormtrooper products from: Macy’s, Fiat, Covergirl, Adidas, Disney and Nixon. clockwise (starting with the top-left corner) Macy’s Stormtrooper Slippers
Open – Adidas presents a free A$AP Ferg performance after its Skate Copa Global Skate Contest held at the Berrics, Los Angeles on Saturday, September 19, 2015. The worlds best amateur and pro skaters will compete in a global championship with a performance by A$AP Ferg of A$AP Mob to follow the close of the contest.
Wednesday August 26th 8 p.m. POPULAR + Sabo Skirt Pre-VMA Party Thursday August 27th 8 p.m. Covergirl VMA Beauty Panel 10 p.m. 1 OAK VMA Edition hosted by G-Eazy Friday August 28th 11 a.m. Steve Nguyen & Associates’ VMA Gifting Lounge 8 p.m. Time Warner Cable and Lifebeat 2015 w/ Nick Jonas and Demi Lovato 8 p.m. VMA Song of Summer Party w/ Rita Ora 10 p.m. Billboard’s Men of
Invite Only – Adidas is inviting you to witness a revolutionary soccer tournament with performances by YG and Baauer, The Gaslamp Killer, DJ Uncleblazer (Blake Anderson) and Emcee Kenny Burns.
Register – This is the second year of adidas Skate Copa, a Shop vs Shop skate battle with the Finals in Los Angeles.
The Hundreds and Adidas have teamed up for their release of The Crush Pack (photo via), a soccer based clothing collaboration that comes out February 5th. In honor of The Crush Pack, both companies held the Rosewood Invitational soccer tournament at Hollywood High that brought out Ben and Bobby Hundreds amongst pro skaters, photographers, entrepreneurs and models. The six teams battled it out on the field with Bobby Hundreds Rosewood