For its inaugural show in Los Angeles, Beyond The Streets pays homage to its host city’s role as a diverse epicenter of art and culture of both past and present. Curator Roger Gastman, who is an author and historian, said “Beyond The Streets has been a real motherf**cker, 25 years in the making.” Some of the most impactful artists learned their trade on the streets, Beyond The Streets demonstrates their
adidas Skateboarding is making history with Beyond the Streets by resurrecting one of the most iconic and historically relevant destinations in skateboarding history, the Venice Pavilion. With site-specific installations curated by Los Angeles graffiti legend RISK, the three-stripes brand revealed a fully skateable installation of the sacred site known as one of the original birthplaces of street style skateboarding as well as the introducer of East Coast “subway style” graffiti
Ticketed – BEYOND THE STREETS is the premier exhibition of graffiti, street art and beyond, celebrating the soaring heights to which the world’s most recognizable modern art movement has risen in partnership with adidas Skateboarding. BEYOND THE STREETS is a groundbreaking multimedia showcase of paintings, sculpture, photography, installations and more throughout 40,000+ sq ft of industrial indoor and outdoor space.
Open – An afternoon of live music performances from hardcore to trap will score an epic afternoon of food, drinks and a bump to hubba contest all hosted by longstanding LA skate shop Brooklyn Projects.
Open – the Latest installment of City Copa, the evolution of the brand’s renowned Skate Copa contest that partners with local skate shops to connect with the local skate community on April 13 with skate contest hosted by Los Feliz retailer, Kingswell.
RSVP – Join the adidas skate team for an all-day/all-night party featuring a best trick skate jam, the premiere of Diego Najera’s newest video part and a live music showcase presented by local LA skate shop Brooklyn Projects.
Invite Only -Experience the excitement of ‘The Nine Club’ as part of a live studio audience. Hosted by Chris Roberts, the show will feature special guests from the adidas team and a few famous personalities from around Los Angeles.
RSVP – Celebrate the launch of adidas’ newest skate shoes, the 3ST.001 and 3ST.002, by designing and building your own mini versions at the pop-up adidas Makers Lab.
Over the weekend, adidas Skateboarding celebrated the launch of Na-kel Smith’s first-ever head-to-toe collaboration at 3 Rooms, a multi-sensory showcase held at HNYPT in downtown Los Angeles. Curated by Smith, the immersive experience revealed his debut collection, alongside two exclusive releases with American clothier Brooks Brothers and skateboard brand Fucking Awesome. Guests journeyed through three interconnected environments starting with the Business Room where they transformed into bigwig executives, then changed
RSVP – adidas Skateboarding partners with professional skateboarder and multi-faceted creator, Na-kel Smith to host an immersive, multi-sensory experience – 3 Rooms on March 24 in Los Angeles. The event is a special one-day pop-up revealing limited releases, and exclusive collaborations brought to life across three unexpected environments – all conceptualized by Na-kel himself.