Invite Only – Levis 501 Day with Hailey Bieber and Heron Preston, Live performance by Jaden and DJ set by SIMIHAZE.
Open – Levi’s has teamed up with renowned stylist and founder of XKarla, Karla Welch, to celebrate the anniversary of the original blue jean. This weekend, you can celebrate too at the Levi’s Store in Santa Monica. Come grab a drink, customize your favorite 501 jeans with Karla and special guest, Busy Philips, and shop our limited edition product, in honor of 501® Day. Attendees will have access to fittings,
Levi’s kicked off its 501 Day and Levi’s x karla 501 Day Collection celebration on Thursday, May 16th, at the Hollywood Palladium with a concert featuring SZA, Yeah Yeah Yeahs, and Ms. Lauryn Hill and DJ set by Samantha Ronson. Every year on May 20th, Levi’s celebrates the birthday of the jean that started it all, the original blue jean, the Levi’s 501. May 20th, 1873 was the date of