REVOLVE kicked off their partnership with Nike with a pop-up experience hosted at the REVOLVE Social Club to celebrate the exclusive launch of Nike’s The 1 Reimagined collection during All-Star Weekend in Los Angeles. The REVOLVE Social Club transformed to create a unique, interactive pop-up experience showcasing Nike’s The 1 Reimagined, a footwear collection distorting two iconic styles, the Air Force 1 and Air Jordan 1, through the lens of the female creative collective. To further celebrate the powerful partnership, All-Star weekend coincided with REVOLVE’s 14th #REVOLVEaroundtheworld campaign, whereby REVOLVE hosted a number of globally renowned influencers for a series of events and activations around Nike’s All-Star Weekend related programming in REVOLVE’s hometown of Los Angeles. “Nike Women’s newest footwear collection is a re-imagining of iconic silhouettes whereby women can take and ‘multiply’ with their personality to create a unique expression of themselves. We’re excited to bring this narrative to life with REVOLVE,” said Grace Chang, Nike Spokesperson. REVOLVE.com will carry a full assortment of Nike Women apparel and footwear across running, training and sportswear from Fall 2018 onward. The 1 Reimagined collection ranges from $120 – $160 RRP and will be available purchase from the NIKE x REVOLVE Pop Up location from February 16th to 19th and online at REVOLVE.com while stock lasts.
Tags: Air Force 1, Air Jordan 1, All Star Weekend, LA Guestlist, Los Angeles, Nike, Nike’s The 1 Reimagined, Revolve, REVOLVE Social Club
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