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New Year’s Resolutions were Meant to be Broken at SVEDKA Vodka’s Bash

“Get Fit, Eat Better, Drink Less” is everything that we didn’t do at SVEDKA Vodka’s Broken Resolutions Bash last night at Hyde Sunset Kitchen & Cocktails. The event celebrated that New Year’s resolutions, while good to make, are even better to break. Throughout the evening, guests were treated to signature SVEDKA shots served at the “Drink Less” station, while watching performances from treadmill dancers, as they lounged in lazy-boys. It made us feel even better when we spotted celebrities including Rita Ora, Emily Ratajkowski, Jamie Chung and Jessica Szohr take part in the occasion, posing with donuts in front of a “Get Fit”” sign. Rita said that her New Year’s resolutions – “off course they only lasted like two days, but at least I tried.” At the bash, attendees were also encouraged to toss their 2016 resolutions away, before visiting the vanity booth to remember when in doubt, always “Do YOU!” and stay true to yourself. #SvedkaDoYou

SVEDKA’s “New Year Same You”


2 parts SVEDKA Clementine
¾ agave nectar
4 lemon wedges
2 oranges slice
5 basil leafs
Muddle lemon, orange and basil. Add agave and SVEDKA Clementine. Shake and strain into a rocks glass with ice. Garnish with a basil leaf

Photo By: Michael Simon/

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