Lifestyle brand UGG took over Sunset Boulevard’s Chateau Marmont to celebrate their 40th Anniversary. Rocking Classic Mini 40:40:40 Boots in Sand, UK supermodel Adwoa Aboah and streetwear designer Heron Preston hosted future icons Vanessa Hudgens, Dua Lipa, Luka Sabbat, Teyana Taylor, Justine Skye, 13 Reason Why’s Anne Winters, musician & activist Shaun Ross, Who What Wear’s Editor-In-Chief Kat Collings and Z Nation’s Lydia Hearst who smiled for photographers walking down
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Invite Only – Celebrate the 40th Anniversary of UGG with Adwoa Aboah, Heron Preston, special guest performers and Art Installations by Gianni Lee and Kent Twichell.
Global lifestyle brand UGG and world-renowned fashion designer Jeremy Scott held an exclusive event after the MTV Video Music Awards to celebrate their collaboration launching in September. The private party was held at the new L.A. hotspot Poppy, a property of h.wood Group which just opened last week. The event was attended by celebrities, industry insiders and friends of both brands. DJ Mia Moretti along with the Misshapes kept the
Invite Only – UGG x Jeremy Scott are celebrating their collaboration following the 2017 MTV VMAs.
UGG celebrated the first day of fall and the kickoff of UGG season with in-store styling events hosted by digital fashion influencers in five major cities across the US on September 25th, 2015. Guests received tips from the fashionistas (including Lo Bosworth in New York and Sonya Esman in Los Angeles) on how to style the iconic Classic boot and similar silhouettes. Fashionista Sonya Esman of Class is Internal had
Invite Only – UGG® and Sonya Esman of Class is Internal, will host and in-store styling & shopping event to celebrate #UGGSeason on September 23rd. To help celebrate the first official first day of fall, shoppers are invited to meet Sonya and learn how to style and wear the Classic boot. With every purchase of any Classic silhouette, shoppers will receive the option to customize their UGG® boots with Swarovski®
