A Father’s Day tradition for over 20 years, the annual Rodeo Drive car show is free and open to the public and draws high quality classic automobiles and luxurious new models to Beverly Hills, year after year. Some of the automobiles shown include the 2015 Ford Mustang, a 1927 Rolls-Royce Phantom and a McLaren 12C. The coveted automobiles are displayed along iconic Rodeo Drive for auto-enthusiasts of all kinds to
Museums, Restaurants, Coffee Places, Boutiques, etc.. are all figuring out that a Social Media friendly setting attracts more people to their location. In line with current digital trends, Rodeo Drive is currently undergoing a refresh and looking to create stronger relationships with luxury millennial shoppers and influencers. To support this initiative, Rodeo will unveil an Experiential Photo Installation at the base of Two Rodeo (Via Rodeo/N. Rodeo Dr.) on Friday,
On March 23rd, Dolce&Gabbana hosted a cocktail party at its Rodeo Drive boutique followed by an after-party at Bootsy Bellows to celebrate #DGNewVision #DGMillennials. Guests were handed some funky Dolce&Gabbana sunglasses as they entered Bootsy Bellows, which was decorated from head to toe in D&G. Delilah Belle Hamlin and Amelia Gray Hamlin took some fun selfies with their mom Lisa Rinna. Cameron Dallas, who walked in the Dolce&Gabbana show in
Brooks Brothers hosted an exclusive evening, transforming their luxurious Beverly Hills flagship store into “Le Casino”, a Monte-Carlo inspired experience to raise funds and awareness for Jonsson Cancer Center Foundation on Wednesday, January 25th. Guests were transported from Rodeo Drive to the French Rivera where they experienced the old-world glamour of upscale gaming including roulette, black jack, and craps, all in the name of philanthropy. Over 200 guests were in
Invite Only – Louis Vuitton designed a special pendant and bracelet to help children in urgent need. For each sale, $200 will be donated, on your behalf, to UNICEF. Learn more about the Louis Vuitton for UNICEF initiatives.
On December 6th, Dior hosted a cocktail party to celebrate Dior Lady Art and the opening of its only pop-up boutique solely dedicated to the collaboration in Los Angeles, California. The in-store cocktail event was followed by a private dinner at Spago. For Dior Lady Art, Dior has commissioned seven American and British contemporary artists, Mat Collishaw, Ian Davenport, Daniel Gordon, Chris Martin, Jason Martin, Matthew Porter, and Marc Quinn,
Invite Only – Genlux Magazine issue release party at Roberto Cavalli on Rodeo Drive hosted by actress Paula Patton.
Tiffany & Co. hosted an unforgettable evening to unveil its newly designed store on Rodeo Drive with the debut of the 2016 Tiffany Masterpieces, a collection of bold experimentation and spirited design. Hosted by Tiffany Senior Vice President, Jennifer de Winter, in partnership with philanthropic organization, The Art of Elysium, the event highlighted Tiffany’s 179-year heritage of glamour and style, in celebration of the newly designed premiere West coast location.
To celebrate the arrival of the Moncler FriendsWithYou collection in select boutiques nationwide, friends and local influencers gathered for a fun-filled cocktail at the Moncler Beverly Hills boutique on Rodeo Drive. Artists Arturo Sandoval and Sam Borkson of FriendsWithYou were on hand to sign copies of their monograph We Are FriendsWithYou. Following its exclusive Tokyo preview in October 2015 in conjunction with opening of Moncler’s flagship store in Japan’s Ginza
Following Bally’s recent dinner hosted by Bally’s CEO Frédéric de Narp and Design Director, Pablo Coppola joined by Gwyneth Paltrow and Rachel Zoe at Chateau Marmont, it was time for the brand to unveil it’s new flagship store on Rodeo Drive. On May 17th, Swiss luxury brand Bally threw an elegant soirée at their alluring Beverly Hills location with host Randy Jackson in part to benefit the charity Delete Blood