On March 8th, celebrities, social media influencers and special guests celebrated the launch of DL1961’s SS17 campaign, #TheUniform with Sofia Richie in DL1961’s Patti jeans and Jasmine Sanders in DL1961’s Goldie jeans as the faces. The party took place at The Nice Guy in West Hollywood, California. Guests dressed in DL1961’s “The Uniform” mingled with the “it girls” and danced to DJ sets by Kitty Kash. Notable guests included: Sofia
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on Friday October 14th, Jessica Alba celebrated the launch of her denim collaboration JA x DL961 with REVOLVE at the REVOLVE Social Club on Melrose in Los Angeles, California with her A-list friends. The collection is now available HERE. Guests enjoyed signature cocktails and bites by Jon & Vinny’s while listening to beats by Nikki Pennie. Key Attendees included: Jessica Alba, Reese Witherspoon, Jaime King, Jasmine Sanders, Busy Philipps, Olivia