The Zenyara Estate, produced and programmed by CMG, Corso Marketing Group, hosted incredible programming to dominate weekend 1 surrounding the Coachella music festival. Friday, April 14 kicked off with TAO Desert Nights presented by Jeeter with a DJ set by Ariel Vromen followed by a headlining performance by TALE OF US featuring a captivating drone light show by Jeeter for a major wow moment over the impressive estate, with partners
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Hollywood A-listers, business leaders and philanthropists gathered at the 2022 Baby2Baby Gala Presented by Paul Mitchell at the Pacific Design Center in West Hollywood. Hosted by Mindy Kaling, the evening honored Kim Kardashian with the “Giving Tree Award” presented to her by Tyler Perry. Attendees of the sold out gala were also treated to an epic performance by Sean “Diddy” Combs of his iconic hits, and a star-studded line-up of
Roc Nation’s The Brunch returned to host members of the Roc Nation family and specially invited guests. Roc Nation Family and additional special guests included Jay-Z & Beyoncé, 21 Savage, Jhené Aiko & Big Sean, Chance The Rapper, Dave Chappelle, Christian Combs, Sean Combs, Lana Del Rey, Joe Jonas, Kevin Jonas, Nick Jonas, DJ Khaled, John Legend, Dua Lipa, Vic Mensa, Miguel, Meek Mill, Megan Thee Stallion, Quavo, Rihanna, Kelly
Invite Only – Clive Davis and the Recording Academy have chosen Diddy as the next recipient of the Industry Icon award at the annual Pre-Grammys Gala.
ROC NATION’s THE BRUNCH returned to host members of the ROC NATION family and specially invited guests on February 9, 2019 in Los Angeles, California. Jay-Z and Beyoncé stepped out shining in color-coordinated outfits. Beyoncé wore a rouged shoulder Balmain mini-dress and her husband complimented with a powered baby blue suit. Jay-Z and Diddy toasted the brunch with Ace of Spades champagne. Diddy posted on Twitter “It’s bigger than being
Heineken, the official malt beverage sponsor of the Coachella Valley Music and Arts Festival, returned for the 17th consecutive year with the fan-favorite Heineken House taking place from April 13–15 and April 20–22. This year’s weekend one line-up featured headliner and Hip-Hop Icon Busta Rhymes. On Saturday night, Busta Rhymes with friends including Spliff Starr, Snoop Dogg, Warren G, Mase and Diddy gave a legendary performance at the Heineken House.
Tuesday February 13th 7 p.m. Invite Only. Electric Flight Crew hosted run and celebration featuring DJ Cassanova at UA HOVR House Wednesday February 14th (Valentine’s Day) 11 a.m. Open ‘Runner’s Euphoria’ Panel + Performance by DJ Scratchy at UA HOVR House 8 p.m. Invite Only. Under Armour HOVR House LA Opening Party Thursday February 15th 10 a.m. Invite Only. Global T32 Nike Summit 10 a.m. Open Power 106 Live on
Ticketed – sbe’s Nightingale Plaza in West Hollywood announces stacked lineup of music artists in partnership with MADE nightlife for NBA All-Star weekend. Festivities kick off on Friday, February 16th with DIDDY, followed by Lil’ Wayne and 2Chainz on Saturday, February 17th, and Travis Scott on Sunday, February 18th to close out the weekend at Nightingale’s highly coveted weekly hip-hop night.
Ticketed – Diddy & Kevin Hart’s Official NBA All Star Afterparty at Academy.
PrettyLittleThing hosted an extravagant star-studded party celebrating the launch of their new collection with Kourtney Kardashian at West Hollywood nightclub Poppy. Kourt arrived at the party from La Petite Taqueria giving some serious “Studio 54, 70s glam” vibes, perfectly complementing the collection of sequin mini dresses, fur jackets, silk jumpsuits and neon colors. “My inspiration behind the collection was studio 54, 70s Cher vibes, we wanted to do bright colors
