adidas Originals united the best in sports and culture with adidas Sport Club, a modern day revival of Adi Dassler’s original Sport Hotel. The hub was the premier destination over the weekend congregating top athletes and creators in the spirit of collaboration and community elevation. Taking up residence at the opulent Zenyara Estate in the Coachella Valley, adidas Sport Club represented the brand’s Creators Unite mentality, bridging the diverse worlds
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The 7th annual Bootsy Bellows Pool Party Presented by McDonald’s & PacSun was once again the most sought-after party invite of the big festival weekend. Attendees enjoyed McDonald’s favorites, including Chicken McNuggets and World Famous Fries. Always one of the most buzzed about parties of music festival season, guests included Gigi Hadid, Kendall Jenner, Hailey Bieber, Joan Smalls, Idris Elba, Wiz Khalifa, Nick Young and more. Idris Elba snacked on
Rolling Stone Live held a three day activation in Palm Springs at ARRIVE Hotel this past festival weekend, with the Lucky Brand annual Desert Jam as the highlighted event on Saturday, April 13th. Guests such as Evan Ross and Ashlee Simpson Ross, Olivia Culpo, Camille Kostek, Daya, Dylan Penn, Samuel Larsen, AnnaLynne McCord, Rachel McCord, Brandi Cyrus, Marta Pozzan, Romeo, Taryn Manning, Caroline D’Amore, Tom Sandoval, and many more stopped
Cash App (a.k.a. the money app) celebrated Coachella weekend 1 with a party in a giant, custom-built dome in Indio, CA. The dome featured immersive video mapping, as well as live DJ performances from Hank Korsan, Taco, and Fai Khadra. Quavo treated guests to a surprise performance, wrapping his set with Walk It Talk It. DJ duo Simi & Haze’s older brother, Fai Khadra, spun his first DJ set. Projection
Neon Carnival, the highly anticipated desert experience, returned to illuminate the night sky on Saturday, April 13th, with its biggest fête to date in celebration of its 10-year anniversary. In partnership with Levi’s® Brand, the exclusive event welcomed new additions including Australian born beauty brand Bondi Sands and the upcoming big-screen adventure POKÉMON Detective Pikachu to commemorate another year of music and festivities. Conceived by LA’s original nightlife maven, Brent
Invite Only – The Lyt X LA Weekly Festival Hotel kicks off Friday with a gifting suite pool party followed by a recovery brunch on Saturday. They’ll have special surprises in store all weekend including artists, musicians, chefs, art installations, health & wellness programs, and craft cocktails!
Invite Only – Guava Island will premiere at the Coachella Music Festival on Thursday, the day before Childish Gambino headlines the festival, in a specially constructed theater built for the event and will continue to screen on the Coachella grounds until the end of the festival. Amazon will also make it free to stream until 6pm PT Saturday at www.amazon.com/guavaisland, after which time it will be available only for Amazon
Invite Only – Poppy x Google Present Midnight Bloom at Coachella with a special performance by GUNNA.
Invite Only – Cash App, will celebrate festival season with a party to take place in a giant, custom built dome in Indio, CA. The dome will feature immersive laser and projected visual installations as well as live DJ performances by Fai Khadra, Taco, and Hank Korsan.
Invite Only – GeoJam x Rolling Stone Live Coachella Kick Off Party hosted by NYCULT and Maxi Millz.
