The Colgate Optic White Beauty Bar headed to Los Angeles’ Hudson Loft in Downtown to serve as the ultimate beauty destination for celebrities and media during this year’s Grammy Weekend and Valentine’s Day. This year marks the 4th annual Colgate Optic White Beauty Bar with celebrity appearances by AnnaLynne McCord, Ali Landry, Audrina Patridge, and Blake Cooper Griffin (just to name a few). At the popup, an eclectic array of express services were offered, including: hairstyling, manicures, massages, and makeup touch-ups by PRIV. PRIV professional stylists indulged guests with an exclusive hairstyling session leaving you with picture perfect hair before any pre-parties. Complimentary drinks were provided by Lipton Sparkling Iced Tea; Quest nutritional protein bars; makeup was provided by L.A. Colors and Jouve provided amazing skincare treatments and products. Essential alkaline waters were on hand to keep everyone hydrated during our warm winter weather.
Tags: Ali Landry, AnnaLynne McCord, Audrina Patridge, Blake Cooper Griffin, Colgate, Colgate Optic White Beauty Bar, Essential Water, Go Priv, grammy, Hudson Loft, Joue, LA Guestlist, Lipton Sparkling Iced Tea, Los Angeles, Optic White, PRIV, Roxy Sowlaty, Scheana Marie
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